Ivo Maes
Cinematographer

Ivo Maes (@ivomaes) is a passionate cinematographer who craved more creative freedom. While his technical skills had earned him steady work in TV productions, he longed to shape projects from start to finish, building a portfolio that reflected his artistic vision.

Our first step was creating clarity. Ivo wanted to direct music videos, contribute to student films, and eventually make documentaries. We broke these goals into actionable steps, while refining his portfolio and pitching process.

Networking was a key focus. Ivo often felt hesitant about reaching out, but we worked on his pitch, showing him how to present himself as a creative collaborator, not just a technician. With newfound confidence, he approached directors and musicians he admired, building meaningful connections.

Structuring his work became a game-changer. We carved out weekly research blocks and monthly creative days to push his own photography and video projects forward. Notion turned into his go-to tool for organizing ideas and tackling to-do’s with ease. He also tested new ways to present himself, like creating an end-of-year video to showcase his direction and artistic growth.

Ivo’s transformation was inspiring to watch. He shifted from following the work that came to him to confidently steering his career in a direction that matched his ambitions.🎥

I found it incredibly fascinating to immerse myself into his world. It has inspired me in the choice of movies and documentaries I have watched since.

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